Posts Tagged 'Business'

The value of good Media Skills

Posted by:

The media is the most powerful marketing tool in the world today. In fact, we spend more time ‘consuming’ the media than we do actually ‘talking’ to one another.

As our society becomes even more open and accountable, it is increasingly likely the activities of people and organisations in the public eye will be questioned by the media.

The media also define our culture and media outlets set the daily agenda. ...

Continue Reading →
0

How an Agency Can Assist Your Brand or Organisation Leverage Social Media

Posted by:

It’s no secret that social media provides an excellent opportunity for a brand to engage with its customers, potential customers, media and the business community. Whatever stage your organisation’s social media activities are at, be it a basic listening tool or an intensive digital strategy, an external agency can assist you to ensure you are capitalising on the new breed of opportunities afforded through social media.

Here are some of the ways an agency can help ...

Continue Reading →
0

There is more to video than meets the eyes

Posted by:

There is more to video than meets the eyes

Whether you are a PR and Marketing Consultancy or a manufacturing company, you will at some stage in your business life get involved in recruiting new staff. If your recruitment campaign is short and you are hiring among a very narrow field of specialism you can do it the conventional way. But what if you are a large organisation, say a chain of shops, and
you are recruiting for dozens of vacancies? Chances are that your personnel department will be inundated with applications, and ...

Continue Reading →
0

Size Doesn’t Matter – Successful brand Management in small and medium-sized companies

Posted by:

Size Doesn’t Matter – Successful brand Management in small and medium-sized companies

Brand building and brand management is only for big businesses with millions to invest
– this has been the view among leaders of small to-medium sized enterprises for a long
time. However, in the last few years these businesses have been beginning to rethink their
opinion in response to ever challenging market conditions. An increase in domestic and
international competition, consumer purchasing restraint and waning consumer trust
are just a few factors making the lives and survival of smaller businesses ...

Continue Reading →
0

Do You Know The Right People

Posted by:

Do You Know The Right People

People and relationships are way more important in the corporate world than many people
even seem to realize. People will get you places you cannot get to on your own. As vague
as that statement sounds, it is basically the logic behind networking. Networking could get
you the referrals and business that you need to go that much further in your business. This
is especially important for small businesses that are trying to stay alive amidst ...

Continue Reading →
0
Page 1 of 3 123