Posts Tagged 'Marketing and Advertising'

How an Agency Can Assist Your Brand or Organisation Leverage Social Media

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How an Agency Can Assist Your Brand or Organisation Leverage Social Media

It’s no secret that social media provides an excellent opportunity for a brand to engage with its customers, potential customers, media and the business community. Whatever stage your organisation’s social media activities are at, be it a basic listening tool or an intensive digital strategy, an external agency can assist you to ensure you are capitalising on the new breed of opportunities afforded through social media.

Here are some of the ways an agency can help ...

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Integrating Social Media and B2B PR: Combination for success

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Integrating Social Media and B2B PR: Combination for success

While many companies today are looking for ways to utilise social media and seek out experts within the industry, public relations professionals are already trained in this core skill. More and more, PR professionals are being recognised as ‘the corporate voice’ for social media activities.

The use of social and traditional media complementing each other will in turn create success. Blogs, micro blogs and social media sites provide instant tracking and feedback from targeted audiences ...

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